The holiday season in Black Mountain shines a little brighter each year, and the 3rd Annual Holly Jolly Holiday Market Series at White Horse Black Mountain is one of the highlights of the season. Shoppers are invited to browse handcrafted treasures, seasonal treats, and one-of-a-kind gifts while enjoying live, local music in the warm and welcoming atmosphere of the historic White Horse venue.
This is more than just a shopping experience—it’s a celebration of community, creativity, and connection. Each market features a curated selection of local artisans and makers, offering everything from handmade jewelry and fine art to baked goods, home décor, cozy knitted items, and more. Visitors can sip a festive holiday drink, tap their toes to tunes, and snap a photo with Santa himself.
This year’s markets hold even deeper meaning. Many local artists and makers are still recovering from the impact of Hurricane Helene, with several of the venues and galleries where they once sold their work closed for extended periods. The Holly Jolly Markets offer an important opportunity to support these talented individuals, helping them rebuild their livelihoods while celebrating the creativity that defines our mountain community.
The Holly Jolly Markets are a perfect way to support small businesses while checking off your holiday shopping list. By choosing locally made gifts, shoppers help sustain the creative heartbeat of our region and spread joy that lasts far beyond the holidays.
Market Dates:
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Friday, December 5 | 4–8 PM
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Saturday, December 6 | 10 AM–4 PM
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Saturday, December 13 | 10 AM–4 PM
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Saturday, December 20 | 10 AM–4 PM
Located just 20 minutes from Biltmore’s Candlelight Christmas and the NC Arboretum’s Winter Lights Show, Black Mountain is the ideal weekend getaway for anyone exploring Western North Carolina’s most festive destinations. With its mountain charm, holiday spirit, and vibrant local culture, the Holly Jolly Markets at White Horse are the perfect way to experience the season—local, merry, and full of music.
Looking for more fun things to do? Check out our local events updated regularly!
